Key Responsibilities:
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Shopify Store Management:
- Oversee the day-to-day operations of our Shopify store, including product listings, inventory management, and order processing.
- Ensure the store is up-to-date with the latest products, descriptions, prices, and promotions.
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Theme Customization and Development:
- Customize and optimize Shopify themes to align with brand guidelines and improve user experience.
- Collaborate with designers and developers to create and implement new features and functionalities.
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App Integration and Management:
- Identify, install, and manage Shopify apps and third-party integrations to enhance store performance.
- Troubleshoot and resolve any app-related issues.
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SEO and Analytics:
- Implement SEO best practices to improve organic search rankings and drive traffic to the store.
- Monitor and analyze website performance using tools like Google Analytics and Shopify reports to make data-driven decisions.
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Marketing and Sales Campaigns:
- Work with the marketing team to develop and execute e-commerce marketing strategies, including email campaigns, social media promotions, and paid advertising.
- Track and report on the effectiveness of marketing campaigns and suggest improvements.
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Customer Experience:
- Ensure a seamless and positive customer journey from browsing to checkout.
- Address customer inquiries and issues related to the online store in a timely and professional manner.
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Performance Optimization:
- Continuously monitor site performance and implement optimizations to improve speed, reliability, and overall user experience.
- Conduct A/B testing to evaluate changes and improvements.
Qualifications:
- Proven experience as a Shopify Specialist or in a similar e-commerce role.
- Strong understanding of Shopify platform, including themes, liquid code, and app integrations.
- Experience with SEO, Google Analytics, and other web analytics tools.
- Familiarity with e-commerce best practices and trends.
- Excellent problem-solving skills and attention to detail.
- Strong communication and teamwork abilities.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- A proactive and self-motivated approach to work.
Preferred Qualifications:
- Experience with Shopify Plus.
- Familiarity with digital marketing strategies and tools.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- A collaborative and innovative work environment.